Event Management and Planning

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4 Day Course

The course will develop the learner’s understanding of the role of being an Event Manager. It focuses on the key steps and skills required in order to effectively create, plan, deliver and evaluate an event.

This course had been designed so that learners with little or no knowledge of event management can easily assimilate knowledge and understanding, in readiness for preparing an event, whilst also catering for learners with knowledge, who can then build upon their skills.  The course provides a focus on the necessary aspects of planning and delivering an event, concentrating on a clear set of measurable objectives. The course provides a solid foundation utilising practical examples, from where learners can then further investigate and develop their skills in order to plan and deliver safe events.

 

Course Overview

  • Understand what events are and why they are important

  • Gain knowledge of researching and the creative element of the event concept

  • Understand the planning and preparation for the event

  • Gain knowledge of staging an event

  • Learn about key issues regarding events and the ability to understand where further information is sought

  • Have knowledge of measuring the success of an event

 

Course Content

  • Events – Identifying different types of event and examining the motivation for creating them
  • Event Concept and Theme – Developing ideas to create the event
  • Planning & Preparation for an event – Looking at the feasibility of the event then making sure that it is planned well in advance with a time-line to ensure all stakeholders have time to prepare. Understanding the marketing & promotion of events
  • Staging the Event – Selecting a venue and design by examining previous events
  • Key Issues – Legal aspects, contracts, licences, Copyright, Insurance and Health and Safety Issues
  • Evaluation & Measuring the Success of the Event – Delegates will be taken through various ways of gathering post-event information, learning the lessons of what went well and what could be improved upon. 

 

Delivery

This course is delivered at the clients premises over 4 days, comprising of interactive learning sessions where learners will gain all the necessary knowledge and skills associated with Event management & Planning. A formal test will confirm learners’ knowledge and a short assignment based on an event to be planned for, will be set for completion within a couple of weeks of the end of the course.